Syllabus overview (public)

Programme	Master in Management
Academic Year	Academic Year 2024/2025
Module/course Code	BEBI
Delivery location	Paris
Language	French
Course type	Elective courses 15h
Contact hours	15
ECTS	2.5
Level	5 (year post baccalaureate)
Semester	Spring
Module name	BUSINESS DEVELOPMENT
Academic Department	Information & operations Management

Outline

Module/course Summary

MODULE/COURSE SUMMARY
Faced with a hyper-competitive environment, companies, to ensure their
sustainability and to create value, must adopt an agile and differentiating
approach. The business Development offers appropriate solutions (products,
services, processes) to markets according to business opportunities. The
mobilization of numerous resources, tools, knowledge and transdisciplinary
competences will lead to this objective and give rise to recommendations
tailored to companies.