Syllabus overview (public)

Programme	Master in Management
Academic Year	Academic Year 2019/2020
Module/course Code	BE78
Delivery location	Paris
Language	English
Course type	Elective courses 15h
Contact hours	15
ECTS	2
Level	5 (year post baccalaureate)
Semester	Spring
Module name	THE BIG MANAGEMENT FADS : TOOLS AND LESSONS
Field (Discipline)	Human Dimension of Management
Academic Department	Information & operations Management

Outline

Module/course Summary

​Nowadays, it’s hard to pass by a shop without reading “we’re ISO 9000 certified”. Why such a rush for a simple standard? In fact for many companies it’s just following a quality management fad. However, some do not fall in the trap. They do use the management tools, such as TQM or 6 Sigma for quality, but first of all they are aware of the British saying “A fool with a tool is still a fool”.Indeed, a key for not falling into a management fad trap and to benefit from a tool is to understand why they are important. Most of the management tools aim to business process excellence. That is what makes Toyota the world best industrial company and USAA the US best customer service company. Business process excellence is also behind the spectacular turnaround of Harley-Davidson and of Nissan. But don’t make the mistake: It’s not Carlos Ghosn who understood these tools. He did, but most importantly all Nissan managers and employees understood and used them.